Webcast Exclusive
Performance Max Unlocked: Build for Success from Day One
August 18, 2026
Performance Max helps advertisers drive stronger results with AI-powered automation across Search, MSN, Edge, Outlook, Copilot, and more. We designed this workshop to help our partners maximize this opportunity and confidently bring the value of Performance Max to their clients.
Join Microsoft Advertising expert Monica Orsino, for the first session of our two-part Microsoft Advertising Partner Workshop Series on August 18, 2026, as she shares what makes Performance Max unique, how to position it with clients, and how to build campaigns for success from day one. You'll walk away with practical guidance, real-world examples, and actionable strategies you can put to work immediately.
Key takeaways:
- Understand why Performance Max is a must-buy solution for advertisers
- Identify the client scenarios where Performance Max delivers the greatest value
- Apply campaign setup and structure best practices for stronger performance
- Confidently address common client questions and objections
- Leverage real-world success stories to support client recommendations
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